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CEO
August, 2001
New Man, New Plan
Powers admits to being his city's greatest booster. "Some accuse me of still campaigning, but that's OK. It is what I believe," he says with a smile. The new mayor, who practiced commercial law with an emphasis on credit, insolvency, and corporate reorganization before his election has work experience well suited to his role as Spokane's chief executive officer. Over the next couple of years he will be faced with the task of stitching together a coalition out of a formerly combative and divided city council. There is plenty of sincerity in Powers' glad handing and egalitarian joviality. At Spokane's city hall, no one gets past him without a cheery hello and a brief conversation. "Collaboration and inclusion begin at home," he says. "We have to get each and every citizen involved in deciding what Spokane will be in the 21st century. Consensus is what it is all about." The mayor's message of optimism and community empowerment is timely. The community is ready. There seems to be something in the air, a sense that something fundamental has changed for the better. Spokane Chamber of Commerce president Richard Hadley attributes this
improved attitude to the election of Powers as Spokane's strong new mayor.
Prior to the November 2000 election, the daily operation of the city was
primarily in the hands of an appointed city manager. "We have had a change
in attitude with the election of a strong mayor," he says. "People are
a lot more optimistic."
A new optimism
"We are really seeing the downtown core take off," says Hadley. "There is an excitement." The feeling is palpable and the signs are obvious. Throughout the city core, buildings that have been empty for years are being renovated and occupied. Existing shops and restaurants are full, and new high-end chains like Restoration Hardware, Abercrombie & Fitch, and the Pottery Barn are, for the first time, opening their doors to the Spokane public. The vacancy rate has dropped to less than 5 percent and, in addition
to the renovations, new commercial real estate projects are being planned,
including a $50 million office tower proposed for the corner of Howard
and Riverside streets by property owner Wendell Reugh.
Prior to the mall's opening in August 1999, the fate of the downtown core was in question. Major commercial leaseholders like JC Penney, Frederick and Nelson, and the Crescent department store had closed their doors, and revenues were off for the remaining retail businesses. "In the early 1990s, Spokane's downtown core was in trouble," says Betsy Cowles, president of River Park Square LLC, adding that private developers were reluctant to invest in what was perceived as a sinking ship. By 1994, the gross value of new building permits had sunk to $24 million, a sad comparison to the $194 million in 2000. "The downtown was a very scary place to own a business back then," confesses Don Barbieri, CEO of WestCoast Hospitality Corp., which owns several Spokane properties. "We were looking at a probable write-down of property values." In response to the crisis, Cowles and several other business leaders looked at how other cities across the country had successfully revitalized their downtown cores. Based on their findings, they began to formulate a plan that culminated in the building of River Park Square. "The project has added more than 1,000 new jobs and contributes to the city an annual $18 million in taxes and fees," says Cowles. She notes that gross sales were up 30 percent in 2000 and revenues almost doubled from the last three months of 1999 to the last three months of 2000. One indication of increased daytime traffic is parking meter use. Revenues
have increased from $1.3 million in 1997 to $1.9 million in 2000. Similar
increases have been tracked in sales tax revenues and property assessments. A gauge of evening mall use is the attendance at its 20-screen AMC
theater. In March 2001, it was the highest attended AMC theater in the
state, and it regularly places in the top three.
As a key player in Spokane's hospitality industry, Barbieri sees the
importance of building on Spokane's recent successes.
To implement change, Powers is calling for the creation of a state-sanctioned
community empowerment zone — a designation that would give tax breaks to
businesses for locating in some of the city's poorest neighborhoods. "We
have to grow the wealth from within," he says. "We have to be exporting
goods, services, and technology so we are bringing in dollar bills from
outside our community."
Keith Bergman, an attorney who has been practicing patent law in Spokane for more than 30 years, sees this already happening. He has noticed a fundamental change in his clientele in recent years. "Mining, forestry, and farming have shifted to computers and other high-tech industries," he says. "These new inventors are mostly entrepreneurial types who are more likely to start their own company than to sell or license an idea." Wired for the new millennium
In addition to critical physical infrastructure, Turner sees the continued support of the colleges, institutes, and universities throughout Spokane, as well as the recent creation of the Inland Northwest Technology Education Center (INTEC), as extremely important to Spokane's technology-based growth strategy. Founded by a consortium of higher education and business interests, INTEC will focus on the customized training needs of high-tech employers, in particular the small and emerging ones. One industry that is sure to benefit from INTEC and Spokane's other
high-tech learning centers is health care.
Located within the downtown core, the region's two largest hospitals
are bracing for the downpour.
Preserving the gems
This applies, in particular, to Spokane's downtown core, which was spared, to a great degree, the urban renewal frenzy of the 1960s that turned many of the country's finest historic buildings into parking lots. As a result, developers with a penchant for preserving the historic are wading into Spokane's downtown core with a creative zeal unmatched since Expo 1974. In the public sector, Spokane's 90-year-old downtown high school, Lewis
and Clark, has just emerged from a two-year, $40 million restoration and
expansion. The building selected to house the 1,000-plus students during
the renovation was itself a 93-year-old downtown structure that had been
gutted and restored at a cost of $3 million. The temporary high school
now houses a combination of leased high-tech office space and a small technology-oriented
high school designed to introduce Spokane's students to a 21st-century
business environment.
One of the newest renovation-type undertakings in the works is the City Terminal Project — one square block of turn-of-the-century buildings just south of the newly restored Fox Theater. The developers are in the process of creating a downtown arts, entertainment, and residential district at an estimated cost of $3 million. Spokane: yesterday, today, and tomorrow
John Powers is not surprised. As a transplant from Wisconsin, he recalls
what originally drew him to Spokane two decades ago. "We have a love of
tradition and history that is very midwestern," he says, noting that it
is the antithesis of what is known as western sprawl. "Combine that with
our desire to change for the better, and nothing can stop us."
Ed Haag is a Spokane-area freelance writer. Old Glory
For more than 60 years, the Davenport Hotel was known as Spokane's living room. But the once upscale downtown hostelry — a 1914, 400-room, Kirkland Cutter classic — was looking more like someone's neglected broom closet when it came up for sale last year. Vacant for more than 15 years, all it needed was some tender loving care and about $50 million. Enter Walt and Karen Worthy, one of Spokane's most successful development
couples. "We like a challenge," says Walt, smiling.
Since their purchase of the Davenport, the renovation has been a work in progress, admits Walt. With a crew of nearly 80 workmen and subcontractors, the Worthys have immersed themselves in the $50 million renovation project. In an effort to refine their vision for the Davenport, the couple has visited every major historic hotel in the nation from the Peabody in Memphis, Tenn., to the Biltmore in Coral Gables, Fla. "What we learned is that the Davenport is one of the finest examples in existence from this era," says Walt. "When it is restored, it will stand up to the best of them." The Worthys have also drawn upon the local population for their recollections
of the old Davenport. "Almost everyone we have talked to has personal memories
of the place," says Karen. "Whether it is having a relative who worked
here or attending a high school prom."
The Worthys are also making major changes to the guest rooms, stripping them down to the studs and reconfiguring them. "We are going to scale back from 400 rooms to about 290," says Walt. "They are going to be bigger and nicer than the originals." The new rooms, which will rent for under $200 per night, will come with high-speed Internet access and a personal safe for the storage of valuables and electronics. Bathrooms will feature granite counter tops, luxury tubs, and showers. The Worthys expect to be renting rooms the first quarter of 2002. Banquet and reception facilities will be available for this Christmas season. — Ed Haag Everyone's Auntie
All great cities have one. Portland has Powell's; Denver has the Tattered Cover; Seattle has the Elliot Bay Book Co.; and Spokane has Auntie's. And like all great city book stores, Auntie's, located in downtown's historic Liberty Building, is a reader's mecca. It is as much about the community it serves as it is about selling books. Readers in search of obscure titles turn to Auntie's 28,000 square feet of new and used books. Poets wishing to have their work heard read at Auntie's. And ordinary citizens just wanting to be immersed in the world of books or to meet a favorite author go to Auntie's. Auntie's is, in short, the literary epicenter of the Inland Northwest. On his book tours, best selling author and Spokane resident Pat McManus has visited almost every major bookstore in the country and he views Auntie's as one of the best. "The store is definitely one of the cultural focal points for Spokane," he says, adding that it offers a writing community that is scattered throughout the region a single place to meet and interact. " Auntie's program coordinator Mitch Findley recognizes his store's dual
role as a seller of books and a nurturer of literary talent. "We have the
three to four readings a week; approximately 30 percent are major authors
on tour, and the rest are local writers," he says. "As long as there is
an Auntie's, readers and writers in Spokane and the outlying area will
have a place they can call their own." — Ed Haag
Everything for Everyone
The General Store, a 50-year institution, personifies the mercantile spirit that has built and sustained Spokane. In an age dominated by Wal-Marts, K-Marts, and other merchants of predictability, this flourishing family operation, located just north of the downtown business district, has preserved market share by listening to its customers and giving them exactly what they want. The goal has always been to keep the shelves full of merchandise and the aisles full of customers. On any given day, a walk through the store will expose you to a broad cross section of Spokane's population, all seeking out and finding merchandise unavailable elsewhere. "We offer the products and services the chain stores can't deliver," says Bruce Barany, who shares responsibility for operating the single, one-square-block store with his father, Bill senior, and brother, Bill junior. Whether it is XXXL-sized thermal underwear for the railroaders and loggers or the right fishing set-up for a specific Inland lake, the owners and their employees have their markets pinpointed. "Our managers are asked to give us lists of niche products that are asked for but are not generally available," says Bruce. "Every one of them is an expert on the products sold in their departments." "It takes top management to compete with the big chain retailers these days," says Peter Stanton, chairman of Spokane's Washington Trust Bank, which has been providing the General Store with banking services since 1946. "There is no question that is what we see in the Barany family." Bruce notes that his family's store is offering expertise as well as selling merchandise. From automotive parts to paint ball guns, the staff are specialists in their fields. "Our customers count on us for answers to their questions," he says, admitting that wages for knowledgeable staff are well above scale, helping to keep the store's employee turnover low. "We have managed to hang on to the best." To locate and stock niche products, the store belongs to several buying
organizations. The partners also attend about a dozen trade shows each
year. "It is not our choice of things to do," says Bruce, smiling. "But
you have to keep moving if you are going to stay up there with the competition."
Haute Cuisine, Hot Cuisine
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